Jen Wagner Co

custom Showit x Woocommerce shop design & development

Website Strategy
customer experience redesign
Revenue increase strategy
Custom Shop Design
Woocommerce integration
shopify migration
custom font tester
Affiliate program

The Project Scope

Overview
Carefully designed customer journey for seamless navigation between pages to explore, search, and find your next font obsession. Clean and conversion focused checkout page to increase conversion. In the most branded way.

Creative Direction &Strategy
Clean, editorial, following her unique brand aesthetic with bold accents and opportunities to show case her font creations. Streamlined yet full of features that are easy for customers to use without distractions.

Results:

Doubled her conversion rate with the same products, 5-star rated shopping experience by her customers. SEO organic ranking increased.

If you love good typography, this website is a must-see

In her words:

“Ingrid

at Penguin Designing

is a magician”

“She built the entire e-commerce side of the site and did the most gorgeous job. Working with her was a total breeze — this new site would quite literally not exist without her incredible expertise, time, and skill”

- Jen Wagner
jenwagner.co